(05) — SERVICES

Our Services

Strategy, design, and content for hospitality, lifestyle, and wellness brands. We build the system, make the work, and run the channels — so everything you put out holds together.

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Overhead spread of Lira House mezze and grilled dishes on a copper tray.
What we do

Eight disciplines. One system.

Most brands don't need more content. They need a point of view, and a way to carry it consistently across every place a guest meets them. We work across all eight, or the few you actually need.

  1. 01

    Brand Strategy

    Strategy

    We start with discovery — competitive landscape, audience research, and a messaging framework that becomes the north star for every decision that follows.

    • Competitive landscape audit
    • Audience research
    • Messaging framework
  2. 02

    Website Design

    Design

    From information architecture to launch, we design and build in Webflow so your site is fast, on-brand, and easy for your team to update.

    • Information architecture
    • Design and build in Webflow
    • Launch and handover
  3. 03

    Social Media Management

    Social

    Monthly content calendars, on-location shoots, and community management — built around what actually drives bookings and engagement.

    • Monthly content calendars
    • On-location shoots
    • Community management
  4. 04

    Influencer Marketing

    Partnerships

    We handle sourcing, outreach, contracts, and reporting — casting partners who fit your brand, not just your budget.

    • Partner sourcing and outreach
    • Contracts and negotiation
    • Performance reporting
  5. 05

    Email Marketing

    Retention

    Welcome flows, retention campaigns, and seasonal promotions — segmented and tested so every send earns its place in the inbox.

    • Welcome and retention flows
    • Seasonal campaigns
    • Segmentation and testing
  6. 06

    Search Engine Optimization

    Discovery

    Technical audits, on-page optimization, and local SEO for hospitality and lifestyle brands — so the right people find you organically.

    • Technical audit
    • On-page optimization
    • Local SEO
  7. 07

    Paid Advertising

    Performance

    Full-funnel campaigns across Meta and Google — built, launched, and optimized in-house with weekly reporting on what's working.

    • Meta and Google campaigns
    • Full-funnel build
    • Weekly reporting
  8. 08

    Experiential Marketing

    In Good Company

    Gatherings, brand activations and retreats, produced under our experiential arm, In Good Company. Cast for the people in the room and measured on what happened afterwards.

    • Gatherings
    • Activations
    • Retreats
Where to start

Tell us what you're building.

Most engagements begin with brand strategy, then extend into the channels that carry it. If you already know what you need, say so. If you don't, that's the first conversation.

Straight answers

The questions we get asked first

Written plainly, with real numbers from our own work. If a figure needs a caveat, the caveat is in the answer.

What does it cost to work with One Media Society?

Full-service retainers are scoped per brand rather than sold as fixed packages, because the right scope depends on what you are trying to fix. The lowest-commitment way to start is The Advisory at $750 per month, which is strategic direction without execution. Project work is quoted per brief.

Any agency quoting a flat monthly number before asking what problem you are solving is selling a package, not a strategy.

How do you choose a marketing agency for a restaurant or hotel?

Ask three things: which comparable brands they have actually run, what they measure beyond reach, and who does the work day to day. Agencies that can name specific rooms they have filled answer quickly. Agencies selling volume redirect to follower growth and impressions.

Category experience matters more than agency size in hospitality. Someone who already knows what a Tuesday service looks like wastes less of your first quarter learning.

What does a brand activation actually produce?

A benchmark from our own work: an April 2026 activation for Beau Monde Pilates and Stakt on the lawn at Fontainebleau Miami Beach drew 23 attendees, 22 of whom posted. That produced 30+ pieces of organic content from a two-hour window at a 2.2% average engagement rate, with zero paid spend.

Ten partner brands took part, which offset most of the production cost. The full breakdown, including what we would change, is here.

What is a good engagement rate for an influencer event?

For a Miami creator activation, 2% or better across all participating creators is a strong organic result. In our April 2026 Fontainebleau activation the average was 2.2%. The highest performer of the day hit 8.09% with roughly 12,000 followers, while a creator with 104,000 followers returned 4.09%.

Follower count did not predict performance. Casting for engagement rather than reach is the practical takeaway.

How do you market a pilates or wellness studio?

Wellness studios convert on community and atmosphere, not on discounting. The reliable pattern is a deep content library built from monthly shoot days, daily community management rather than batched replies, and creator partnerships cast from people who already train locally. Class-pass style promotions fill a class once and rarely build members.

Ritual outperforms routine. Across a six-month wellness program we ran, the most resonant content was not a class at all — it was a full-moon sound bath.

How long before marketing works?

Expect roughly 90 days for brand and social work to show a directional signal, and about six months for results to compound. Paid media reads faster, often inside two to four weeks. Local SEO is the slowest, typically six to twelve months on a new domain.

Anyone promising results in the first month is either running paid ads or guessing.

Retainer or one-off project?

Take a project if you need a defined deliverable with an end date — a website, a brand refresh, a single activation. Take a retainer if the work is ongoing by nature, like social, community and paid media, where the value comes from accumulated context rather than a handover.

Brands that switch from projects to retainers usually do so because re-briefing an agency every quarter cost more than the saving.

Who is One Media Society?

One Media Society is a Miami marketing agency for hospitality, wellness and design-forward brands, founded by Leehe Reihanian and based in Miami, Florida. It works across brand strategy, social, content production, influencer marketing, paid media and SEO, plus experiential work under In Good Company.

Clients include Beau Monde Pilates, Chlew Miami, Kissaki, Lira House and Myka. Case studies are here.

Miami, FL · (415) 450-5218